Kungani iTongguan Roujiamo idumile ekhaya naphesheya?

Uma kukhulunywa ngesiTongguan, abantu baqale bacabange "ngentaba eyodwa, umfula owodwa, iphasi elilodwa kanye nebhani elilodwa elishisayo". Intaba "Intaba Ubaba" Izintaba ze-Qinling, umfula "umfula omama" uMfula Ophuzi, udlula iTongguan, indlula yasendulo, kanti i-bun eshisayo I-Tongguan Roujiamo.

I-Tongguan Roujiamo

Kungakhathaliseki ukuthi uyisivakashi sokuqala e-Tongguan noma uyisivakashi esibuyela ekhaya ngemva kohambo olude, kufanele uzame i-Tongguan Roujiamo ngokushesha ongakhona ukuze wenze kusebenze imiqumbe yakho yokunambitha futhi uzwe ukunambitheka kwayo okuhlukile nokuthambile.

Okukodwa,

I-Tongguan Roujiamo iwubiliboco okhuliswe impucuko yokulima ende. Kuwubiliboco olunezici zesifunda ezihlukile kusiko lomfula ophuzi. Kuphinde kube umkhiqizo wokuhlanganiswa kwamasiko nokuthuthukiswa koMgwaqo Kasilika kanye nokushintshana nokufunda ndawonye kwempucuko.

"Ikhekhe likaHu" elibuyiswe nguBan Chao waseZifundeni ZaseNtshonalanga laduma kakhulu eNkathini YaseTang. Imbongi enkulu u-Bai Juyi uncome ubumnandi be-"Hu Cake" ngokuthi "ikhekhe likasesame lifana ne-Kyoto, futhi Ama-Noodles acwebile futhi anephunga elimnandi." I-"Book of the Later Han Dynasty" iphinda irekhode: "U-Emperor Ling uthanda amaqebelengwane ka-Hu." Ikhekhe le-Tongguan elicwebezelayo nelishwabeneyo le-Thousand Layer Cake liyireferensi "yekhekhe likaHu", elithuthukisiwe futhi eliphelele, futhi umbala, iphunga kanye nokunambitheka kukhanga kakhulu.

Umlando wenyama mude nakakhulu. "Izakhamuzi ZaseBanpo" ngeNkathi Ye-Neolithic zazinezingulube ezifuywayo; phakathi Nenkathi Yamazwe Alwayo, iNingizimu Korea yaqala ukwenza ingulube eboshiwe, eyayibizwa ngokuthi “inyama ebandayo” ngaleso sikhathi. Ingulube e-Braised kamuva yethulwa ku-Xianyang, futhi yathuthukiswa kusetshenziswa iresiphi eyimfihlo ka-Sun Simiao, inkosi yezokwelapha, ukuze yenziwe ibe nempilo futhi ibe mnandi kakhulu.

Inhlanganisela yekhekhe longqimba oluyinkulungwane kanye nenyama yengulube eyosiwe yasuka ku-Li Shimin ngenkathi esebenza e-Tongguan. Ngenhlanhla, wabadla bobabili ndawonye futhi wabancoma kakhulu: "Kuyamangalisa, bengingazi ukuthi kukhona ukudla okumnandi kangaka emhlabeni." U-Tongguan Roujiamo wazalwa kulokhu. Ukuzalwa. Ngenxa yokuthi alikwazi ukumelana nendlala futhi kulula ukulithwala, seliphenduke “ukudla okusheshayo” kwamasosha.

Ukolweni wekhwalithi ephezulu e-Guanzhong kanye "nezingulube ezimnyama" ezikhuliswe ngobuningi banikeza izithako ezanele zekhwalithi ephezulu ze-Roujiamo. Enqubweni yokuhlanganiswa kwesizwe nokufunda phakathi kwempucuko, amasu okwenza i-Roujiamo aye athuthukiswa ngokuqhubekayo, izinto ezisetshenziswayo ziye zaba yinkimbinkimbi kakhulu, futhi ukunambitheka kuye kwaba okucebile, okwenza i-Tongguan Roujiamo eyingqayizivele nehlonishwayo. I-Tongguan Roujiamo iyifa nokuthuthukiswa kokudla kwasendaweni ngezizukulwane zezingcweti. Kuwukubonakaliswa komoya wesibindi sabantu baseTongguan sokusungula izinto ezintsha nokuhlola.

Ingulube ye-Braised ephuziswa umlomo

Ngo-2011, i-Tongguan Roujiamo yafakwa "Ohlwini Lokuvikelwa Kwamafa Amasiko Wesifunda SaseShaanxi" futhi yaba "ifa lamasiko elingaphatheki ekupheleni kolimi"; ngo-2023, uTongguan waklonyeliswa ngesihloko esithi "Roujiamo Special Food Landmark City" yi-China Cuisine Association; Ngawo lowo nyaka, u-Tongguan Roujiamo wakhethwa ku-"Xinhua News Agency National Brand Project" ukuze athuthukise ngokugcwele ukubaluleka komkhiqizo, ukubaluleka kwezomnotho kanye nenani lamasiko ngosizo lwemithombo yezindaba ecebile ye-Xinhua News Agency, iziteshi zokuxhumana ezinamandla kanye nokucabanga okuphezulu. amathangi.

Okubili,

"Ukuma ethafeni laseTongguan, ubuka uMfula Ophuzi ophenduka umise okwezigzag... Ukuhlangana kwezifundazwe ezintathu kanye nokuphambana kwemifula emithathu kubone ukuguquguquka komlando, ukwehla nokwenyuka. Umi lapho, uphethe 'i-Tongguan Roujiamo' esandleni sakho, Amapanikuku anamafutha, athambile futhi athambile, inyama ithambile futhi ithambile, i-crispy futhi ithambile. inyama inephunga elimnandi kodwa ayinamafutha..." Egunjini lokusakaza bukhoma le-Oriental Selection, u-Dong Yuhui wethula i-Tongguan Roujiamo, ukudla okwehla esiphundu edolobheni lakubo.

Inqubo yokukhiqiza ye-Tongguan Roujiamo iye yathuthukiswa izikhathi eziningana. Sebenzisa ufulawa kakolweni onamandla, engeza amanzi afudumele, Ama-noodle ane-alkali nesinqumelo kanye nokuxova. Ngemuva kokuthi "ukuxova oku-3, ukugoqa okungu-5, ukunwebeka kwamamitha angu-2, kanye nezingqimba ezingu-30", inhlama ithunyelwa kuhhavini, lapho izoba iyunifomu ngombala futhi inwetshwe. Ikhiphe lapho iphuzi, ingaphandle izoba yigolide futhi icwebe, ibe nemicu ecacile; ingaphakathi lizokwendlaleka, isikhumba sizoba crispy futhi ngaphakathi sizoba ithenda.

Ingulube egayiwe inhle kakhulu. Inyama ye-"Guanzhong Black Pig", ethole i-National Geographical Indication yoMnyango Wezolimo Nezindaba Zasemakhaya, icwiliswe futhi isitshulu ngamaqabunga e-bay, amakinati, izithelo zotshani, njll. Ngemva kokuphuma ebhodweni, inyama iyasuswa. igcwele ukunambitheka, inyama enamafutha iyahlafuna kodwa ayinamafutha, futhi inyama engenamafutha iyahlafuna futhi inomzimba omncane kodwa ayinamafutha.

Umpheki owenza amabhanisi enyama

Indlela emnandi kakhulu yokudla i-Tongguan Roujiamo iwukwenza isangweji inyama yengulube epholile egayiwe nge-Thousand Layer Shaobing esanda kubhakwa, evame ukubizwa ngokuthi "i-hot steamed bun enenyama ebandayo". Amafutha angena kubhansi eshubile, futhi okushisayo nokubanda, okuthambile nokucwebile, okunenyama kanye nephunga likakolweni kuhlanganiswe kahle, kuhlanganisa umuzwa wokuhogela, ukunambitha kanye nokuthinta ngasikhathi sinye, kwakha "umbono weTongguan" kuthiphu. yolimi.

I-Tongguan Roujiamo ayikona nje ukudla okwehla esiphundu, kodwa futhi iyisibonakaliso sokungenisa izihambi kwabantu baseTongguan. Ukunambitheka kwedolobha lasekhaya okugeja kakhulu izivakashi zaseTongguan.

Okuthathu,

Uma uhamba emigwaqweni nasezindleleni zase-Tongguan, ungabona izitolo ze-"Rouga Mo" yonke indawo. Abantu baseTongguan abanekhono lokuqamba izinto ezintsha benze izinhlobonhlobo "zezidlo ezimisiwe ze-Sanqin": I-Roujiamo + isobho lezingcezu zedada, ama-noodle e-Roujiamo + irayisi, ama-Roujiamo + ama-noodle ababayo, i-Roujiamo + Liangpi + Bingfeng... inikezwe ukuthandwa kwabantu abahlukene kugqugquzela okuhlanganisiwe. ukuthuthukiswa kwemboni.

Ngawo-1990, ngemva kokubona ukutuswa kwezivakashi ze-Roujiamo, abantu baseTongguan baqaphela ukuthi "uma ufuna ukuwina, kufanele uphumele emhlabeni." Abantu abaningi bavula izitolo eWeinan, Xi'an nakwezinye izindawo.

Enqubweni yokuthuthuka, i-Tongguan Roujiamo ayigcini nje ngokugcina izici zayo zangempela, kodwa futhi ijwayela imikhuba yokudla yendawo kanye nokwenza izinto ezintsha. Ingagcwaliswa ngamaqanda, inyama ehlukahlukene kanye nemifino, kushisa futhi kubanda, futhi kungathiwa "ibhanisi elilodwa eline-steamed lihlanganisa umhlaba". Inqamula imigwaqo, izindledlana, futhi ingena edolobheni ngobuhle bayo obuyingqayizivele. Eminyakeni engaphezudlwana nje kweshumi, ibhodi lezimpawu ze-Tongguan Roujiamo lingabonakala cishe kuwo wonke amadolobha amakhulu, aphakathi nendawo namancane ezweni lonke, futhi izitolo zigcwele amakhasimende.

Ngokushesha, abantu baseTongguan ababenganelisekile ngemakethe yasekhaya baphendukela ukunaka phesheya kwezilwandle, "hhayi ukwenza ama-hamburgers aseShayina, kodwa ukwenza i-肉夹馍 yomhlaba", ukuze ukunambitheka kweTongguan kusatshalaliswe emhlabeni wonke, futhi abantu bangaphandle bangathanda "ukunambitheka kweShayina phezulu kolimi". Nambitha "isiko lamaShayina esihlokweni solimi lwakho".

Kodwa-ke, akulula "ukuvula" izimakethe zaphesheya. U-Liu Jixiang, u-Wang Huafeng nabanye abantu baseTongguan ababa ngowokuqala ukudla izinkalankala baqaphela ngemva kokucwaninga ngokucophelela nokucabanga ukuthi ukuze kuthuthukiswe futhi kwandiswe imboni ye-Roujiamo, kufanele basebenzise uphawu lomkhiqizo, Indlela eya esikalini kanye nokumiswa.

Ngokuthenga izinto zokusebenza nokwenza ucwaningo lwezobuchwepheshe ngokuphindaphindiwe, Inkampani Yezokudla yaseShengtong yasungulwa ngo-2012, futhi iTongguan Roujiamo yangena enkathini yokudla okusheshayo kanye nezimboni. Kamuva, ngobuchwepheshe bokuqandisa obusheshayo kanye ne-cold chain logistics, ukunambitheka kwangempela kwagcinwa futhi ukusebenza kahle kokukhiqiza kwaba ngcono. Ngo-2018, kwavulwa isitolo sokuqala saseYurophu eBudapest. Ngawo lowo nyaka, i-Tongsuxiang Food Industry Co., Ltd. yangena e-United States. Leli bekungelona kuphela ibhizinisi lokuqala lokuthekelisa le-Tongguan Roujiamo, kodwa futhi lizuze impumelelo "engekho" ekuthunyelweni kwamanye amazwe amakhekhe aqandiswe ngokushesha esiFundazweni sase-Shaanxi.

Abasebenzi benza amabhanisi enyama emgqeni wokukhiqiza

Uma sekuvulwe impumelelo, ukunwetshwa kwezimakethe zaphesheya kuzoba kukhulu. Ingena eNyakatho Melika naseYurophu... ijubane lokuthuthuka le-"Tongguan Roujiamo" liya liqina kakhulu, futhi isikali siya ngokuba sikhulu ngokuba sikhulu. Kukhona osomabhizinisi abakhuthaza i-肉夹馍, abacwaningi abahlola umlando, abazuza ifa abafunda amakhono, kanye nezisebenzi zemibhalo nezobuciko ezikhuthaza amasiko...

I-Tongguan Roujiamo idume kakhulu ezimakethe zasekhaya nezangaphandle, igcwalisa izikhwama zabantu; yethulwe emisebenzini yemibhalo neyobuciko njengezinkondlo, izingoma, namafilimu, enothisa impilo yabantu ngokomoya; ukuvela kumidiya emisha njengamavidiyo amafushane, kuthuthukise Ukuqaphela kanye nomthelela.

Kusukela ekudleni okungaziwayo kwasendaweni kuya kumkhiqizo wegolide onezitolo ezingaphezu kuka-10,000, ezithuthukisa ukuthuthukiswa komnotho wesifunda; kusukela kodokotela abambalwa kanye nezitolo ezimbalwa kuya ezinkampanini eziyi-13 ezinemigqa yokukhiqiza engama-33. I-Tongguan Roujiamo isiphenduke ikhadi lebhizinisi eliphambili emazweni angu-17 nasezifundeni emazwenikazi amahlanu.

U-Tongguan Roujiamo uqokwe ku-Xinhua News Agency National Brand Project Strategic Cooperation Sayina Umkhosi Wokusayina

Namuhla, i-Tongguan Roujiamo ithuthuke isuka ekubeni "ukudla okusheshayo kwezempi" yaba umuntu okhuluma nempucuko. Ngenkathi idlulisa "ukunambitheka" kweShaanxi, iphinde yakha ibhuloho lokuxhumana phakathi kukaShaanxi nomhlaba. Kodwa indlela yokukhuthaza ukuthuthukiswa kwekhwalithi ephezulu yemboni ye-Tongguan Roujiamo, umbhali ukholelwa ukuthi singaqala ezicini ezine:

Thuthukisa izimboni. Ukwandisa imizamo yokuheha abatshalizimali ukuze kwakhiwe iqoqo lemboni elikhethekile le-Roujiamo; ukwenza ukuqeqeshwa kwethalente, kwandise ukwesekwa kwezamabhizinisi, futhi kuhlakulele iqembu lamathalente eliqonda ezobuchwepheshe nokuphatha; iqondise amabhizinisi ukuthi athuthukise izakhiwo zezimboni, enze kahle ukugeleza kwezinqubo, futhi athuthukise izinga lokuthuthuka kwezimboni kanye Nokuncintisana kwezimakethe.

Ukwakhiwa okujwayelekile. Linganisa ukucutshungulwa, ukupakishwa, isevisi nezinye izinqubo, futhi umise amazinga e-Tongguan e-Roujiamo; ukusungula uhlelo lokulandela umgunyathi ukuze kutholakale ukulandeleka komthombo kanye nombuzo wolwazi, futhi kuthuthukiswe ukuphepha komkhiqizo nokuqashelwa; hlanganisa isithombe sesitolo, inqubo yesevisi, ukucaciswa komkhiqizo, futhi ukhuthaze uchungechunge lwezitolo Thuthukisa futhi uthuthukise.

Ukwakhiwa komkhiqizo. Sebenzisa ngokugcwele imidiya edidiyelwe, i-inthanethi nezinye izinkundla ukuthuthukisa isithunzi; ukwandisa ukuvikelwa kwamalungelo ezakhiwo zenkampani futhi kuvikele amalungelo nezithakazelo ezisemthethweni; iqondise futhi ikhuthaze i-Tongguan Roujiamo Association ukuthi idlale indima yayo ebuholini bemboni kanye nokugcinwa komkhiqizo, futhi ikhuthaze ukuthuthukiswa okunempilo kwemboni.

Ukuthuthukiswa okuhlanganisiwe. Ukwakha isizinda sokuhlinzeka ngezinto ezingavuthiwe ezisezingeni eliphezulu ukuze kuthuthukiswe intuthuko yezolimo; ukuthuthukisa izikhumbuzo ezikhethekile kanye nemikhiqizo yezokuvakasha ukuze kuthuthukiswe imboni yezokuvakasha; thembela embonini ye-Tongguan Roujiamo ukuze ilwele ukwenza izibiliboco zaseTongguan "imboni yegolide" yesibili yaseTongguan.