How should Tongguan Roujiamo cope with overseas taste differences?

Tongguan Rou Jia mo, known as "one bun in the world, one cake in everything", has now crossed national borders and successfully entered overseas markets. How to deal with the difference in taste in overseas operation has become a problem of concern for distributors and franchisees.

In order to better adapt to the taste needs of overseas markets, our company keeps innovating on the basis of maintaining traditional flavors. The R&D team conducted in-depth research on the taste preferences and eating habits of overseas consumers, combined with local special ingredients and seasonings, and launched a number of innovative flavors of Rojiamo. For example, black pepper beef Jiamo, rattan pepper chicken Jiamo, fish steak Jiamo, chicken steak Jiamo and other innovative flavors, these flavor innovations not only retain the classic form of Rou Jiamo, but also add new flavor elements to meet the diverse needs of different consumers. Better integration into the local culture, so that the product is closer to the taste and eating habits of local consumers.

The stability and consistency of product quality is also a major point affecting product taste. Therefore, from the selection of ingredients and processing to the production and packaging of products, there is a need for a strict set of standards and processes to ensure that each product can meet the established quality requirements.

In the process of selling in overseas markets, it is necessary to pay attention to the feedback of consumers. By collecting and analyzing the feedback data of consumers, the problems and shortcomings of products are found in time, and corresponding improvement measures are taken to improve the satisfaction and competitiveness of products.

When dealing with overseas taste differences, our company suggests to start with various strategies such as product taste innovation, product standardized production and consumer feedback. These measures not only help Tongguan Rujiamo better adapt to the taste needs of overseas markets, but also help improve its competitiveness and influence in the international market.